Data and privacy
Find out how we deal with privacy when you visit our website or when you and your users interact with our platform.
Legal considerations for this website
Find out how we deal with privacy when you visit our website or use our applications as a visitor, how we deal with cookies in our system, and who we are.
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For customers of our platform
Read our terms and conditions, find the Data Processing Addendum, a security addendum, and some tips about whether you need a DPIA or not.
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Platform data
We publish which data we store, where, why , and for how long. See this area for all data points.
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Data and privacy summary
As a quick introduction, here are the key concepts that we handle when dealing with privacy.
- Cookieless by default.
- By default, our system doesn't use cookies. However, for a consistent user dialogue, audience segmentation, personalization, and A/B testing, cookies may be required. In that case, connection to your consent mechanism is possible to obtain necessary consent.
- Separation of personal data and system data.
- By default, Unless does not store Personally Identifiable Data and filters any PII that was submitted by a user. However, customers may connect third-party systems or use our profile API to insert PII. This type of data we store in Europe only, in a protected profile storage facility called a "privacy vault".
- Privacy vault.
- Our data privacy vault technology isolates, protects, and governs sensitive customer data. Tokenization, a non-algorithmic approach to data obfuscation, replaces sensitive data with tokens, providing an extra layer of security. Sensitive data is stored in the vault, while de-identified data is used in other cloud storage and downstream services like the AI models.
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